The problem
Nigeria’s rental market runs on agents and unverified listings: renters pay intermediary fees on top of steep rents and still cannot be sure the listing — or the person showing it — is genuine. Most property platforms chase demand while supply stays murky.
How it works
MyAgent, launched in early 2026 by Samuel Afolabi at myagent.africa, onboards landlords directly and verifies them, then connects renters to those verified owners with no agent in the middle. The pitch is a rental that is faster, more transparent, and cheaper because the intermediary layer is gone.
Pain points
Agent commissions inflating move-in costs, fake and recycled listings, and the fundamental distrust of handing money to a stranger for a home sight unseen.
Business model
A 20 per cent commission on each successful rental transaction — revenue only when a renter and a verified landlord close.
Challenges
Founder Afolabi names the crux himself: landlords are the hard side of the marketplace, and most platforms underestimate how much work it takes to actively acquire and verify supply rather than just attract demand. The startup is founder-funded with initial revenue and is now fundraising specifically to accelerate growth on the supply side.
Funding
- Raised: MISSING (founder-funded; fundraising underway as of July 2026, no amount disclosed).
- Valuation: MISSING.
Latest — July 2026
On 2 July 2026 Disrupt Africa covered MyAgent’s launch: product live with landlords and renters onboarded, first transactions completed with initial revenue, and a stated long-term vision to become the default infrastructure for African property transactions — rentals first, then land, sales, shortlets, and eventually the market’s data layer.